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Direct Marketing
With our integrated direct marketing campaigns, you can use what you know about your target audience to speak one-to-one to your clients and prospects using data driven communications that will not only build relationships and brand loyalty, but will also increase response rates and improve your overall results.
With Informco's innovative automated mailing and emailing solution, you can not only increase your response rates and gather additional insight about your target audience, but also benefit from knowing exactly what is happening through every step of the process. Using our technology and programming capabilities, you'll be able to connect with recipients on a personalized basis, drawing on the information contained in your database - and you'll be in control at all times.
Whether you use traditional mail or opt to deliver your messaging electronically through email or mini websites, we can help you target your communications effectively, maximize response, and test the offer, creative content and track device used for continual enhancement. And using our online measurement and reporting tool, we can measure and analyze the success of your campaign to determine whether you're achieving your goals.
All direct mail and email campaigns can be managed through our online iControl Zone.
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